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Why choose a marketing retainer package?
One-off projects give you a great foundation. A retainer turns that foundation into momentum.
With a retainer you get:
Retainers are cheaper than hiring in-house and give you access to a full marketing skillset on demand.
Minimum term: 3 months recommended to see measurable results.
How onboarding works
01
Discovery call
Confirm goals, audience, priorities.
03
Month 1 strategy
Content calendar + campaign plan for approval.
02
Onboarding pack
We request access to accounts & assets and share expectations.
04
Execution
Content creation, scheduling, delivery.
05
Reporting & review
Monthly analytics + recommended optimisations.
What's included - monthly deliverables
Common monthly inclusions:
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Social media content (graphics, captions, scheduling)
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1–2 email newsletters or campaign emails
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1–2 marketing material designs (flyer, poster, advert)
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Website updates (banners, blog posts, page edits)
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Monthly strategy call + calendar
-
Basic analytics report & recommendation (Deliverables vary by package - see comparison below.)
Packages — Starter / Growth / Premium
Starter Retainer
Perfect for small rural businesses getting started with consistent marketing.
Includes:
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8 social posts (designed + captions + scheduled)
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1 marketing material (flyer, advert or poster)
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1 email newsletter per month
-
Monthly check-in call
-
Print management (for included material)
Growth Retainer
For businesses who want seasonal campaigns and stronger digital presence.
Includes:
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12–16 social posts per month (graphics + captions + scheduling)
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2 marketing materials per month (flyers, brochures, adverts)
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2 email newsletters (or swap for blog/website update)
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Monthly strategy call
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Website updates & seasonal banners
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Quarterly performance summary
Premium Retainer
A full outsourced marketing department for businesses ready to scale.
Includes:
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Full social management (content calendar, 20+ posts, reels, engagement)
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Unlimited marketing materials (design) — large-scale projects quoted separately
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Full email marketing (newsletters + campaign emails)
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Blog writing (2 SEO posts per month)
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Paid ad creative (graphics + copy)
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Website updates & ongoing management
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Campaign and show/event support
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Bi-weekly strategy calls + priority turnaround
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Quarterly in-depth performance report
Note: Large-scale projects (e.g. 100+ page catalogues) fall outside the “unlimited materials” clause and will be quoted separately.
"I worked with Abbie on multiple projects, she is an exceptional talented graphic designer and a true pleasure to collaborate with. She's a great listener, always taking the time to fully understand the project's needs before diving into the creative process. She consistently delivers high-quality work with impressive speed, turning complex information and ideas into visually compelling designs that resonate perfectly with the target audience."
Emma Pepler